The craze for Crocs continues to rise, with demand increasing every day. It often feels like they could run out of stock for the season, but thankfully, the brand ensures a steady supply so you can get a pair whenever you want.

But what exactly makes Crocs so popular? From our perspective, it’s a combination of comfort, versatility, and durability. Many people also find them trendy, which makes them an easy purchase choice.

We decided to dive into the market trends and speak with consumers to get the full scoop on Crocs.

Now, let’s uncover the factors behind Crocs’ fame and find out which models are in the highest demand.

Key Takeaways About Crocs Popularity

Why Are Crocs So Popular?

In the first quarter of 2023, Crocs saw a 33.9% increase in revenue compared to the same period in 2022, reaching an impressive $884.2 million. On a constant currency basis, this growth was even higher at 36.2%. Direct-to-consumer sales, including both online and retail, grew by 33.5% or 35.1% on a constant currency basis​​.

As of June 30, 2023, Crocs generated a revenue of $3.89 billion over the previous 12 months, reflecting a year-over-year growth of 36.99%. For the quarter ending June 30, 2023, the company reported revenue of $1.07 billion, marking an 11.17% year-over-year growth​​.

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In Q3 2023, Crocs posted revenues of over $1 billion, a 6.2% increase compared to the same quarter in 2022. Specifically, the Crocs Brand’s revenue rose by 11.6%​​.

In 2022, North America accounted for 61.8% of Crocs’ total sales, while the Asia Pacific region contributed 17.8% to the overall sales​. At the close of 2022, Crocs’ gross profit stood at around $1.86 billion, significantly up from $590.35 million in 2014.

Why Are Crocs So Popular? (Top Reasons)

Why Are Crocs So Popular?

Crocs are among the most sought-after footwear today, especially beloved by Gen Z, though people of all ages choose them for their style.

Reason #01: Comfort

Ever wondered why Crocs feel so comfortable on your feet? The secret lies in their unique material called Croslite. After closely examining Croslite, we can confidently say it’s a foam cushion that is as light as air yet incredibly durable.

That’s not all. This material is also soft and ultra-lightweight. When you wear Crocs, the resin molds to the shape of your foot, making every step feel cushioned.

Whether you’re running errands, working long hours, or just enjoying a day out, Crocs are an excellent choice.

Reason #02: Versatility

Did you know Crocs were initially designed for boating? It’s true. However, today they’re worn by people with a variety of interests, and it’s easy to see why.

Crocs are incredibly versatile.

This means they can be worn almost anywhere. Here are a few ideas:

Casual Settings
For casual outings, Crocs are an ideal choice. They’re:

• Relaxed
• Fashionable
• Available in a wide range of colors and designs.

For Hobbies
Crocs are great for hobbies, too. We’ve seen people wear them while gardening or lounging at the beach.

But why are Crocs so perfect in these situations?

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They’re water-resistant and super easy to clean.

Professional Environment
In professional settings, like hospitals, Crocs have gained immense popularity. Healthcare workers love them for their comfort during long shifts. Plus, they’re easy to clean.

That’s not all. The closed-toe design of Crocs offers additional safety, which is crucial in medical environments.

Reason #03: Variety of Styles and Colors

What we love most about Crocs is the variety of styles and colors available. Initially, they were known for their classic clog design, but the brand has since expanded its collection.

Today, they offer everything from sandals and flip-flops to boots and beyond.

As for colors, Crocs come in nearly every shade imaginable. Whether you want something bold or more understated, there’s a Croc for you.

Reason #04: Customization (with Jibbitz)

Now, let’s talk about the fun part: customization with Jibbitz. Teenagers especially love this aspect, as it allows them to add personal flair to their footwear.

You can make your Crocs uniquely yours.

If you’re looking for custom shoes, you can also reach out to FreakyShoes for assistance.

From cartoon characters to creative patterns, you can choose whatever design suits you, and we’ll ship your personalized Crocs to your doorstep in no time.

Reason #05: Celebrity Endorsements and Media Trends

Another big reason Crocs are so popular is due to celebrity endorsements and social media trends. Numerous celebrities and Instagram influencers have posted about Crocs, which caused a surge in their popularity.

As a result, their followers rushed to buy them.

In addition to celebrity collaborations, Crocs has partnered with various brands and artists to create limited-edition designs. These special releases often sell out quickly and generate buzz in the fashion world.

Viral trends on social media platforms, particularly TikTok, have also contributed to Crocs’ skyrocketing popularity.

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All these factors combined have made Crocs one of the hottest footwear brands today!

Popular Crocs To Wear (Our Picks)

Now that you know why Crocs are so popular, you might be wondering which styles are the most sought-after.

We researched the market and selected the best-selling Crocs models.